For the image to display make sure a couple of things are set right.
Ensure that the path to the image is correct relative to the STATIC_URL specified in your Django settings.
Make sure that your STATICFILES_DIRS and STATIC_ROOT are correctly configured.
Assuming everything in your settings is configured correctly, and the image modpodge.jpg is located at static/img/modpodge.jpg , you can display this image in your template using: <img src="{% static 'img/modpodge.jpg' %}">